It all started in our dining room. A room that once held Sunday dinners, birthday candles, and the occasional last-minute school project slowly became something else. The table got pushed aside, tripods moved in, and our chandelier glow was swapped out for softbox lighting. We didn’t know it then, but that little corner of our […]
If you’re a business owner, you’ve probably heard it at least five times a week: ❗ “You need to create content.”❗ “You need a brand shoot.”❗ “You need to show up online.” Okay, cool. But where do you even start? Do you need a full production team? A 12-step content plan? A ring light positioned at the exactright angle […]
Let’s be real—selling can feel awkward. You know your offer is amazing, but the second you start talking about it, you suddenly feel like that guy from late-night infomercials screaming “BUT WAIT, THERE’S MORE!” Not cute. Not effective. But here’s the good news: selling doesn’t have to feel like a cringe-fest. In fact, if done right, it doesn’t even […]
If I had a dollar for every time someone said, “The algorithm is killing my reach,” I’d be sending this blog post from my beachfront mansion in Aruba.🌴 I get it—there’s nothing more frustrating than putting time and effort into content, only to see it flop. And while it’s tempting to blame the algorithm (because, […]
Ever feel like content creation is a full-time job? You sit down, try to come up with something fresh, and before you know it, an hour has passed, and you’re still staring at a blinking cursor. If that sounds familiar, you’re not alone. But here’s the thing: you don’t have to reinvent the wheel every time […]
Ever faced something so terrifying that you seriously considered faking a stomach bug just to escape? Yeah, that was me last week. I was invited to speak at a workshop for 30+ Realtors on creating content that converts. No big deal, right? I mean, I doown a content studio. Drop me in a room full of strangers, I’ll chat it […]
Alright, let’s play a game. Imagine your brand is on Tinder. Someone’s scrolling. They pause. They read your bio. Are they swiping right because they’re instantly intrigued, or are they running for the hills because your brand is giving “I love long walks on the beach and synergy” energy? 😬 Your brand voice matters—A LOT. It’s the first […]
You know those perfect, dreamy photoshoots where everything runs on time, the lighting is just right, and not a single prop goes missing? Yeah, me neither. Shoot days have a sneaky way of turning into stress marathonsif you’re not careful. ⏳ The model’s running late.📦 The props are MIA.📋 The shot list? What shot list? Suddenly, what was supposed to be […]
Have you had the pleasure of meeting Kristen and Xavier Russell yet? If not, you’re seriously missing out! This dynamic husband-and-wife duo is the creative force behind 29th and 11th. They’re a Jesus-loving team specializing in branding photography, videography, and design. Their work is a perfect blend of creativity, passion, and love—it shines through in everything […]
Let’s face it—putting your heart and soul into creating posts only for them to fall flat feels…frustrating. If you’ve ever stared at your notifications wondering why you’re not getting the engagement (or the clients) you deserve, it’s not your fault. It’s your strategy. But don’t worry—I’m here to help you fix that. We’re not here […]