Summer is magic. Long weekends. Pool days. Road trips. Everyone’s on the move and their feeds? Kinda quiet. If you feel like your carefully crafted posts are going unnoticed right now — you’re not alone. Summer slump is real. And here’s the thing: quiet doesn’t mean invisible.Your audience might not be commenting like crazy, but […]
ICYMI: The creator economy is on track to hit $1 trillion by 2027. Not a typo. Not influencer fluff. Real numbers. Real opportunities. And last week? I called it like I saw it: “The brands that are winning have stopped treating their content like a fling.” (Yes, I said “content” 23 times in that email. […]
Mentally? I’m still in Week 6 of May. Raise your hand if Maycember almost took you out.Between graduations, school chaos, and trying to keep all the plates spinning, May felt like a full-contact sport. Strategy? More like survival. And now that the carline’s finally quiet and the glitter has settled, you might still be staring […]
Let’s have a real moment—because if there’s one mistake I’ve made (and watched so many creatives make), it’s this: Being too vague. When I first launched the digital marketing side of my business, I wasn’t shouting it from the rooftops. In fact, I barely whispered it. I’d say things like: 👉 “I help creatives show […]
Is your digital first impression feeling more like a ghost town than a storefront? Let’s fix that. Let’s be real—if your website still has “coming soon” vibes or hasn’t had a glow-up since 2020, there’s a good chance it’s pushing people away before they even get to know you. But don’t panic. This isn’t about […]
Let’s have a quick heart-to-heart: If your audience doesn’t know who’s behind the brand… they’re probably not buying. People want to know you. Your vibe. Your face. Your voice. Your passion.And if you’ve been hiding behind logos, stock graphics, and curated feeds without a single photo of you in sight, this is your permission slip […]
Let’s talk about that thing you always get asked about. You know the one—📲 “How did you grow your brand so fast?”💬 “Where’d you get that graphic?”👀 “Wait… you made that yourself?!” Yep. That one. You’ve got a skill, a method, a magic sauce you use on the regular—so let’s stop giving it away for free and start […]
Let me tell you about the time I said yes to something I had zero business saying yes to. Like… I had no business saying yes. I wasn’t ready. I didn’t have it all figured out. My imposter syndrome was screaming in surround sound, “Sis, WHAT are you doing?!” But I said yes anyway. And spoiler alert: […]
It all started in our dining room. A room that once held Sunday dinners, birthday candles, and the occasional last-minute school project slowly became something else. The table got pushed aside, tripods moved in, and our chandelier glow was swapped out for softbox lighting. We didn’t know it then, but that little corner of our […]
If you’re a business owner, you’ve probably heard it at least five times a week: ❗ “You need to create content.”❗ “You need a brand shoot.”❗ “You need to show up online.” Okay, cool. But where do you even start? Do you need a full production team? A 12-step content plan? A ring light positioned at the exact right […]