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I’ve been thinking a lot about this season — not just for Magnolia, but for the businesses I talk to every week. There’s this vibe I keep picking up on. It’s not panic. It’s not desperation. It’s more like… squinting at your own business and thinking “something feels off, but I can’t quite put my […]
I used to think more options meant more opportunities. More services. More packages. More ways to say yes. But here’s what actually happened: nobody bought anything. Turns out, when you market everything, people choose nothing. Who knew? (Spoiler: literally everyone who studies buyer psychology. But I had to learn it the expensive way.) The Problem […]
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I’ve been thinking a lot about alignment lately. Not the chakra-balancing, crystal-wearing kind (though honestly, at this point I’ll take what I can get). The real kind. The kind where you stop pretending a bad fit is going to magically become a good one just because you really, really want it to work. Spoiler: it […]
Hey business besties — Can we talk about something that used to give me actual anxiety dreams? My content strategy was such a hot mess that calling it a “strategy” was like calling my midnight cereal binges a “meal plan.” The Chaos That Was My “Plan” Here’s what my system looked like: Sound familiar? The […]
Can we talk about how absolutely terrible I was at email marketing when I first started my business? Because wow. The emails I used to send… I’m honestly surprised anyone stayed subscribed. Thank you to my day 1’s. Y’all are the real MVP’s. Let’s talk about something that kept me staring at my email analytics […]
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Hey business bestie! Can we talk about the entrepreneurial circus act you’ve been putting on? You know the one I’m talking about. Where you’re simultaneously the CEO, social media manager, email writer, graphic designer, customer service rep, bookkeeper, content creator, and probably the office plant waterer too. Plot twist: This isn’t impressive. It’s exhausting. And […]
Let’s have an honest conversation about the toxic relationship most of us have been having with the algorithm. You know the one. Where you’re constantly trying to figure out what Instagram “wants” today. Posting at the “optimal times.” Using the “right number of hashtags.” Generally contorting yourself into whatever shape you think will get you […]
Hey business bestie! Can we have a little heart-to-heart about something I’ve been noticing lately? I keep seeing incredibly talented entrepreneurs stuck behind the same myth, and honestly, it’s like watching someone refuse to leave the house because they can’t find the perfect outfit: “I can’t start showing up online until I have the perfect […]
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Remember that “Do I Look Like I Fly Economy?” energy from Part 1? We need to have a real conversation about what that means for your business. So you loved the whole “first-class energy” concept. You’re nodding along, thinking “Yes! I DO deserve premium treatment for my brand!” But then you get to the investment […]
The best content happens when we blend voices, ideas, and fresh perspectives—which is exactly why I’m thrilled to introduce our very first guest blogger at Magnolia Content Studios. Meet Shelby, a woman who’s mastered the art of choosing herself through what she calls “solo dates.” In today’s post, she’s sharing how intentional time with yourself […]
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