Remember that “Do I Look Like I Fly Economy?” energy from Part 1? We need to have a real conversation about what that means for your business. So you loved the whole “first-class energy” concept. You’re nodding along, thinking “Yes! I DO deserve premium treatment for my brand!” But then you get to the investment […]

This sweatshirt started more conversations than I expected. When I posted this photo with my “Do I Look Like I Fly Economy?” sweatshirt, the DMs came FLOODING in. Some people were living for the confidence, others wanted to know where to get one, and a few were like “Girl, same energy but make it business […]

You Don’t Need a New Logo — You Need This Let’s be real — if you’re waiting until your brand is “ready” before showing up online, you might be waiting forever. I’ve seen it happen too many times: entrepreneurs, creatives, and small business owners stuck in an endless cycle of “I’ll start posting once…” or […]

Let’s talk about that thing you always get asked about. You know the one—📲 “How did you grow your brand so fast?”💬 “Where’d you get that graphic?”👀 “Wait… you made that yourself?!” Yep. That one. You’ve got a skill, a method, a magic sauce you use on the regular—so let’s stop giving it away for free and start […]

Ever faced something so terrifying that you seriously considered faking a stomach bug just to escape? Yeah, that was me last week. I was invited to speak at a workshop for 30+ Realtors on creating content that converts. No big deal, right? I mean, I doown a content studio. Drop me in a room full of strangers, I’ll chat it […]

Alright, let’s play a game. Imagine your brand is on Tinder. Someone’s scrolling. They pause. They read your bio. Are they swiping right because they’re instantly intrigued, or are they running for the hills because your brand is giving “I love long walks on the beach and synergy” energy? 😬 Your brand voice matters—A LOT. It’s the first […]

Shhh…this one’s a secret I wasn’t going to say out loud, but you deserve to know. Let’s talk about content creation: it’s not always about reinventing the wheel. In fact, your competitors are low-key handing you a blueprint for what works—and it’s time to use it to your advantage. TBH: you can learn a ton […]